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Hiển thị các bài đăng có nhãn Squeeze. Hiển thị tất cả bài đăng
Hiển thị các bài đăng có nhãn Squeeze. Hiển thị tất cả bài đăng

Thứ Sáu, 9 tháng 11, 2012

How To Make a Squeeze Page Convert - Top 10 Techniques

A squeeze page is commonly referred to as a landing page or lead capture page, and it's sole purpose is to obtain the email address of a website visitor before they leave your site.

If you maintain contact with these leads and build a solid relationship, in the future they may buy your product or service, however should your squeeze page fail to convert, you are wasting precious traffic.

Here are My Ten Top Tips on How to Make a Squeeze Page Convert:

1. Keep it condensed and direct. Do not over-sell with to much copy on the page. Your aim is to get the visitors attention and the lead them to the website optin form

2. Your Optin Form MUST be above the fold. This means you must not need to scroll to find the form.

3. Do not make people scroll to read you copy. They wont.

4. Use an easy to read font. Sounds obvious, however it is surprising how many people try to over decorate the page. Test different fonts and measure conversion for each. Aim for a minimum of 100 visitors before you make an opinion on the test.

5. Only use clean, tidy graphics. Avoid doodles. Use red arrows that point to the optin form. This leads the eye, the colour is important.

6. Reveal the benefits of subscribing. Utilise bullet points. Test different bullets and benefits. Do not underestimate how testing can increase your results.

7. Avoid using the word "Learn". Replace it where possible with "Discover". How do these two words make you feel?

8. Don't allow your sub-header to draw the attention away from the main headline. Your headline is the key to ensuring your readers stay on your lead capture page.

9. Use proof where space allows. Credibility matters. Do not use false testimonial. If you do not have any. Give away the product to a selected few at a forum and request an honest testimonial.

10. Get as much traffic to your squeeze page as possible!

Conclusion: Test, test, test and test again. Make one small change at a time to your page to allow you to measure what works or doesn't work. Colours, fonts and graphics will all make a difference to your response rates. Test them all and don't be afraid to ask for opinions from friends or family. Post your squeeze page link on a forum and ask them to review it. You will be surprised.

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Thứ Ba, 30 tháng 10, 2012

3 Tips To Make Your Squeeze Page Convert 50% More!

The squeeze page is simply a sales page but not one for selling your products. Rather, it is a web page built with only one intention - to "squeeze" out the email addresses, and not money, out of visitors to your website. It can therefore, be regarded as the gateway to your entire business. As such it should be handled and crafted with utmost care. It is in this wise that these three tips are given in this article to enhance its conversion rate.

Tip # 1:

Design a Proper Squeeze Page.

The squeeze page will reflect whether your business is a lousy or a serious one which visitors could willingly release their well guarded email addresses to. It should be well crafted with all the essentials of a sales letter.

A Great Headline - the headline is perhaps the most important part of your squeeze page. A proper headline should grab the attention and force people to read the rest of your message.Convincing Bullet Points - here, give the premise of your service, and a little bit of pre--âÂ�Â�selling.A Clean, Professional Design that makes it not only visually appealing but also displays the opt-in box prominently visible to visitors.Above the Fold, which means the opt-in box can be seen without excessive scrolling. Above all,Give a Free and Irresistible Offer of considerable value and quality upfront.

Tip # 2:

No Videos On The Page:

Video or audio are no doubt good media that could make your site unique and convince visitors to spend a little more time considering your offer, but the simple fact is that a greater number of the people who visit your squeeze page are rather impulsive; that is to say, they are not exactly patient enough for anything to load if they are not sure they want it. So, keeping your squeeze pages free of videos will allow them to load fast and cleanly. Your visitors, without any waiting, can read the salient points right away, and immediately decide to opt in while their attentions are aflame. Therefore the simple rule of thumb is that, "skip the video or visitors will skip you."

Tip # 3:

No Heavyweight Effects On Your Squeeze Page:

It is not only videos that you should skip on your squeeze page; avoid also any medium that will consume high bandwidths like Music and Sounds, because they will hold up the loading process. And so are images. Take note that smarter users have the ability to block any media from untrusted sources.

My advice in this wise is that, "if you do not want them to block you, just stick to text and graphics."

The foregoing are no secrets but very essential and useful tips... all in an attempt to build your list. Now that you have been with me to this far, I will reveal to you this revolutionary, easy and pleasurable way of List Building

Anthony Kpodo is a Full Time Online Marketer. My interest is to reach out, and fulfil my Mission of educating people so that the complicated task of Traffic Generation and List Building will become a Joyful and Pleasnt Activity. As the #1 ingredient that determines how far your online business can reach is Traffic, Traffic and more of it...

... My Mission is only fulfilled if through my guidance you succeed! Now take this Free Software to build your List


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Thứ Năm, 25 tháng 10, 2012

The Squeeze Page: Is It All That Essential In List Building?

The typical Guru will tell you that making money online is easy. They tell you that all you have to do is to create your own in-house list and you are in business. The problem with most people is how to create that list since the gurus keep the "how" to themselves. The building of your list is a serious business and the squeeze page is where it all begins. It is so fundamental that it can be said to be the foundation stone on which you put up your list building super structure.

Really, the squeeze page is the place where the magic begins. All your efforts at driving traffic to your website will fall flat if there is no squeeze page because this is where your visitors are converted into subscribers - thus giving you your own in-house list. With that list you now have the opportunity to transform those who have subscribed into customers and repeat buyers. Also this is where you are able to grow not only your business, but also your brand and your authority in every niche market you choose. That list becomes so powerful that it springboards you to every product launch, and ultimately, the focal point of your entire online business.

The squeeze page is the entry point into your entire business funnel. As such, you need to push your visitors through the doorway with a careful grooming. You need to observe this basic principles in the crafting of your squeeze page.

Attention-Grabbing Headline - your squeeze page is a sales letter and need to be regarded as such. This is where you tell them what is in it for themSpecific, benefit-rich bullet points - Reveal a little more of what they should expect to get. Make sure to focus on the specific targets in your niche.Entice them with an irresistible offer that will motivate your visitors to surrender their names and email addresses in exchange for your offer.Make sure your page is clean and free of all other offers. Give the visitor one and only one choice - to either opt-in or quit.Privacy - Assure your visitors that when their email addresses are given, they will be used only for that purpose. Words like this, "Your email address is safe with us. It will not be lent or sold to any third party" are reassuring and inviting enough.

This is only a glimpse of the answer to the question about the essential nature of the squeeze page. For further details visit http://www.traffichills.com/.

Anthony Kpodo is a Full Time Online Marketer. My interest is to reach out, and fulfil my Mission of educating people so that the complicated task of Traffic Generation and List Building will become a Joyful and Pleasant Activity. As the #1 ingredient that determines how far your online business can reach is Traffic, Traffic and more of it, my Mission is only fulfilled if through my guidance you succeed! Now take this Free Software to build your List


View the original article here