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Thứ Ba, 13 tháng 11, 2012

Forget the Mousetrap, Build a Better List

Maybe you have tried several but have still not yet found the right one. Don't worry you are not alone we have all been there. But, if we have all been there and all had the same experience perhaps the fault does not lie with the method of list building. Perhaps it lies with us.

Almost all experienced internet marketers will have tried several methods before they tell you about the right one. They mean the right one for them, and this will be after they have tried most of the others.

You can save yourself time, trouble and money if you only did what we all should have done. That is to do your research. All the information that you need is available to you to make a balance decision as to which method you should try first. I say try first because if you have done your research and found the method for you, this should not preclude you for doing another method at the same time or later.

You need to ask yourself if you have the aptitude. There is little point trying to stick to article-writing, if you find writing a chore. Do you have the resources? There is little point using pay-per-click, if you don't have the money to see it through.

Once you have decided how you are going to build your list you will of course need to make the list, this will in turn become two distinctly separate lists. One for the enquirers and another for the buyers.

What we all want is a list of buyers. Those people that buy once may be more likely than average to buy again. This then is one of the pieces of advice that you don't see given away too often. Don't spend your time on building a list of people that collect free reports or free e-books. They probably never have and never will buy anything on line. Instead, spend your time creating a good rapport with those on the buyers list. They will soon come to trust you and your advice.

You are looking for those people that would want your product or service. If your initial offer is made for a modest cost you will attract only those people that a genuinely interested. They may not immediately become buyers of your main product or products but they are far more likely to stay with you than the gatherers of free information.

List Building is a science, not an art. You can learn it with a little help. Follow me and quickly get to where you want to be.
Bob Stallard
http://www.popularlistbuilder.com/


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