Imagine you're hungry and there is a food court where you can eat anything you like... for free! You will instantly turn into a happy kid who gets to keep all his Halloween candies for himself. While a free food court is rare, a place where you can get tons of high quality information on internet marketing for free does exist, and there are a lot of them!
A JV Giveaway Event gathers a group of internet marketers who help each other build a larger list while at the same time giving away valuable free products to visitors. Each marketer will be responsible for promoting the event, usually for a period of 7 days. As there are a lot of free products in a single JV Giveaway Event, the positioning of your free product is determined by the number of click that you are able to contribute. As such, a JV Giveaway Event is often joined by marketers who have their own list.
What if you do not have a list? You are still allowed to participate in the event, but you will need to provide your own source of traffic, which usually boils down to paid traffic.
JV Giveaway Event Checklist
So, what do you need to prepare to participate in one?
1. A high quality free product to attract visitors to subscribe. The simplest and fastest way to get yourself a freebie is to purchase a few Private Label Rights (PLR) products and merge them to create your own unique eBook. Other alternatives include quality content newsletter, audio and video lessons. Also, think of a catchy title and get a nice cover for your free product to enhance your product's value.
2. A simple squeeze page to collect your visitors' names and emails. Your squeeze page should be a short one-page website that has the following:
- Interesting headline that attracts visitors' attention
- A few bullet points describing the main benefits of your offer
- A clear image of your free product
- A strong call to action that persuades visitors to opt-in for your offer
- A simple opt-in box
3. A One Time Offer (OTO) and a download page. Immediately after your visitors opt-in, send them to your OTO page to promote a product that complements you free offer. If they decided not to get the special offer then direct them to your download page.
4. An autoresponder to establish communication with your new subscribers. From here on, you should continue to keep in touch with your subscribers, build credibility and promote more products that can help them achieve their goals.
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